EPISODE 19: THE RULES OF INFLUENCER MARKETING

In this episode we hear about the rules of advertising practices in the influencer marketing industry – Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info) talks with Emma Smith, Copy Advice Manager at Committee of Advertising Practice or CAP (www.cap.org.uk)

Produced by Neil Whiteside at freedom:ONE

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