Category: Influencer Marketing Podcast

PR and Influencer marketing are often intertwined, Gordon Glenister, Global Head of Influencer Marketing at the BCMA, talks with Director General of the Public Relations & Communications Association (PRCA), Francis Ingham about his take on the PR Industry right now. We also talk about the different types of influence and brand advocacy with leading industry influencer marketing consultant Scott Guthrie.

@gordonglenister
@sabguthrie
https://www.prca.org.uk

Produced by Neil Whiteside at freedom:ONE

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Top Tik Tok star Laura Edwards talks to Gordon Glenister, Global Head of Influencer Marketing at the BCMA, about the growth of Tik Tok and how important it will be for brands to engage new audiences.

@gordonglenister
@laurbubble

Produced by Neil Whiteside at freedom:ONE

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Head of strategy at Live & Breathe and Founder of Virtual Influencer Agency Dudley Nevill-Spencer talks with Gordon Glenister, Global Head of Influencer Marketing at the BCMA about the growth of the virtual influencer.

@gordonglenister
@dnevillspencer

Produced by Neil Whiteside at freedom:ONE

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In this episode we hear about the rules of advertising practices in the influencer marketing industry – Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info) talks with Emma Smith, Copy Advice Manager at Committee of Advertising Practice or CAP (www.cap.org.uk)

Produced by Neil Whiteside at freedom:ONE

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In this episode we hear about life in lockdown – Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info) talks with Influencers Anthea Biggs and John Adams aka Dad Blog UK who talk about home schooling and their work-life balance as content creators during lockdown.

@antheajanebiggs
@dadbloguk
@gordonglenister

#influencer #influencermarketing #contentcreator #blogger #blog #homeschooling #lockdown #homeschool #dadblogger #lifestyleinfluencer #lifestyleinfluencers #podcast

Produced by Neil Whiteside at freedom:ONE

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In this episode, Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info) talks to top female magician and star or Britains Got Talent, Josephine Lee (@josephineleeofficial) on how the entertainment industry is being creative in uncertain times.

@thebcma

@gordonglenister

Produced by Neil Whiteside at freedom:ONE

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Influencers, James Middleton and Rob Eades talk about keeping fit and healthy in the lockdown. These top content creators have found newly engaged audiences with their online fitness routines

#fitness #influencer #contentcreator #stayfit

#eatwell #healthyfood #mentalhealth #podcast #lockdown

@thebcma

@gordonglenister

Produced by Neil Whiteside at freedom:ONE

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More discussion on the impact of the Covid-19 outbreak on the influencer market.

In this episode, host Gordon Glenister, Global Head of Influencer Marketing, talks with Rich Keith, a BCMA Board member and CEO of Fourth Floor Creative.

Produced by Neil Whiteside at freedom:ONE

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In this episode host Gordon Glenister, BCMA’s Global Head of Influencer Marketing, discusses the impact of the Coronavirus lockdown with Jess Markwood – Content & Strategy Director at The Fifth.

Produced by Neil Whiteside at freedom:ONE

Support the show (http://www.thebcma.info/membership)

In this feature-length episode, host Gordon Glenister, Global Head of Influencer Marketing at the BCMA, compares and contrasts the Influencer Marketing Industry in China with Elijah Whaley, Chief Marketing Officer at Parklu.

Produced by Neil Whiteside at freedom:ONE”

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