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Milissa Grande is a top lifestyle influencer from Canada and shares her story on how she has worked with top travel brands but says she’s picky about who she works with. its all about the story and quality content.
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Jess Flack is the CEO and founder of top influencer agency and has an amazing team. In this episode we discuss the process of working with creators and brands and why the devil is in the detail when it comes to communication.
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Erica Yang is the founder and CEO of Real Hype Creative, an Innovation Agency for Creatives and Brands. Erica, was an established Wall Street investment banker before she went into the entertainment world and started her film production and celebrity agency. Her success allowed her to expand and launch Real Hype Creative, an Innovation agency (TikTok parent company ByteDance is an investor), who is disrupting the world of Web3, E-Commerce Live Streaming, Influencer marketing and TikTok Matrix. With offices in LA and Shanghai, Real Hype is bringing future-shaping digital creation models overseas to grow brands and celebrities, including Steve Aoki, Akon, and Segway, just to name a few. Through the power of creative short video content, influencers, and e-commerce live streaming, her agency, Real Hype, is a ‘one-stop shop’ for global brand marketing, utilising the most cutting-edge technology from Web3, NFTs, Virtual Influencers, the metaverse, and more.
Website | Instagram | LinkedIn
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Nisarg Shah is the Co-Founder & CEO of Affable.ai. Affable is building an AI platform to help brands run highly effective influencer marketing campaigns. Using the power of Big Data and Machine Learning, Affable helps brands like H&M, Lenovo, and Nespresso as well as eCommerce brands like BlendJet engage with the most authentic and relevant influencers. At Affable, Nisarg works closely with marketers helping them to use the data and insights to plan and measure their influencer marketing strategy. Affable is backed by Prime Venture Partners, Decacorn Capital, SG Innovate, and Entrepreneur First. In this episode we talk about how data still rules the influencer space and how its making it even more attractive for brands to invest in
Affable | Newsletter | LinkedIn | Twitter
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Zak Stahlsmith is the founder of Apexdrop an influencer marketing agency that specialises in managing gifting campaigns at scale. Apexdrop works with emerging and fashionable brands like WearPact, Fount, Dermalogica, and Jon Josef, as well as consumer brands like Dropps, Abby +Finn, and Derma-E affordably In this episode we dive into the benefits of gifting campaigns with nano and micro influencers.
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Christian Stindt is the Marketing Director at Mast-Jägermeister UK, the third largest spirits brand in the UK for the on-trade. He and his team are on a mission to give consumers the best nights of their lives, and to show them that Jägermeister tastes best when consumed as an ice cold shot at -18°C. He has over ten-years experience in the spirits industry and has managed a variety of markets in Europe including Spain, Italy, The Netherlands, Turkey and more in commercial and marketing roles. Chris mentions collaborations with 474 and influencer agency Raptor
You can follow Christian on LinkedIn
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Beckii Flint is Director and Co-Founder of Pepper Studio, an award winning boutique influencer marketing agency. A ‘veteran’ Influencer herself, Beckii has been creating content online since the age of 12. Her first-hand experiences of the process behind the content gives a invaluable insight into the needs of all parties involved when running influencer marketing campaigns. Raised in the Isle of Man, she moved to London in 2016 to work at an influencer tech start-up, and co-founded Pepper Studio in the Spring of 2019. In 2021 she was recognised as one of Forbes ’30 Under 30′. Formerly, Beckii created content online under the name Beckii Cruel, and began on YouTube creating dance videos to Japanese pop music. These videos went viral, and saw a career performing in Japan in her early teens, and a feature documentary on BBC3 in 2010 (Beckii: Superstar at 14). She regularly contributes fascinating industry insights on topical events in the news, including BBC Radio 4 Today Programme and 5 Live Wake Up To Money. She spoke in the House of Lords to give evidence to an inquiry into influencer marketing in 2017, and gave evidence to the Department for Media, Culture, and Sport (DCMS) inquiry into influencer culture in 2021.
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Michael Forrest is a creator from London, UK. He runs Squares TV, a destination where you can find his Apps, technical help and inspiration for indie live video producers. In this episode we discuss video production – how to avoid a lengthy edit process and ‘perform’ videos live, whilst maintaining a certain level of production value. We also discuss the differences between solo live production vs the complexity of more traditional media. For more information see https://squares.tv
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Chris Platt is head of content for THE Campus Live events series. He has more than 10 years of experience working in a variety of sectors, including education, law and events. After starting his career as a primary school teacher, he moved into the events industry, working both in the UK and overseas. Before joining THE, he developed his skills in the charity sector, leading all educational projects for Vauxhall City Farm, London. In this episode we talk about influencers in the educational sector.
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On today’s episode we talk with Spiros Margaris, ranked Global No. 1 Fintech Influencer by Onalytica (2022/2020/2018) and Global No. 1 Finance Influencer by Refinitiv (Thomson Reuters). Spiros is a venture capitalist (Margaris Ventures), futurist, keynote speaker, and board member. He is a senior advisor to – and investor in – several companies in the fintech, insurtech, cybersecurity, healthcare, and AI sectors. Two of the fintech start-ups he has advised have become unicorns (with valuations of over $1 billion). Spiros is the first international influencer to achieve ‘The Triple Crown’ (No. 1 International FinTech, Blockchain, and AI influencer) ranking by Onalytica. In 2021, Onalytica named him ‘The Key Opinion Leader’ in Fintech. That year, MarkTechPost included him, for the third time, in a list of the ‘Top Artificial Intelligence Influencers to Follow’. In 2022, Onalytica ranked him again as the No. 1 Global FinTech Influencer, while Refinitiv (Thomson Reuters) ranked him as the No. 1 Finance Influencer.
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