Category: Influencer Marketing Podcast

Michael Forrest is a creator from London, UK. He runs Squares TV, a destination where you can find his Apps, technical help and inspiration for indie live video producers. In this episode we discuss video production – how to avoid a lengthy edit process and ‘perform’ videos live, whilst maintaining a certain level of production value. We also discuss the differences between solo live production vs the complexity of more traditional media. For more information see https://squares.tv

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Chris Platt is head of content for THE Campus Live events series. He has more than 10 years of experience working in a variety of sectors, including education, law and events. After starting his career as a primary school teacher, he moved into the events industry, working both in the UK and overseas. Before joining THE, he developed his skills in the charity sector, leading all educational projects for Vauxhall City Farm, London. In this episode we talk about influencers in the educational sector.

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On today’s episode we talk with Spiros Margaris, ranked Global No. 1 Fintech Influencer by Onalytica (2022/2020/2018) and Global No. 1 Finance Influencer by Refinitiv (Thomson Reuters). Spiros is a venture capitalist (Margaris Ventures), futurist, keynote speaker, and board member. He is a senior advisor to – and investor in – several companies in the fintech, insurtech, cybersecurity, healthcare, and AI sectors. Two of the fintech start-ups he has advised have become unicorns (with valuations of over $1 billion). Spiros is the first international influencer to achieve ‘The Triple Crown’ (No. 1 International FinTech, Blockchain, and AI influencer) ranking by Onalytica. In 2021, Onalytica named him ‘The Key Opinion Leader’ in Fintech. That year, MarkTechPost included him, for the third time, in a list of the ‘Top Artificial Intelligence Influencers to Follow’. In 2022, Onalytica ranked him again as the No. 1 Global FinTech Influencer, while Refinitiv (Thomson Reuters) ranked him as the No. 1 Finance Influencer.

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Dr. Ivan Misner is the Founder & Chief Visionary Officer of BNI, the world’s largest business networking organisation. Founded in 1985, the organisation now has over 10,800 chapters in 77 countries. Each year, BNI passes on millions of referrals resulting in billions of dollars worth of business for its members. He is a New York Times Bestselling author who has written 27 books including his latest books – Who’s in Your Room? He is also a columnist for Entrepreneur.com and has been a University Professor as well as a member of the Board of Trustees for the University of La Verne. Called the “Father of Modern Networking” by both Forbes and CNN, Dr. Misner is considered to be one of the world’s leading experts on business networking and has been a keynote speaker for major corporations and associations throughout the world. He has been featured in the L.A. Times, Wall Street Journal, and New York Times, as well as numerous TV and radio shows including CNN, the BBC, and The Today Show on NBC. In today’s episode we talk about how the BNI journey started and why its as successful as its ever been. Among his many awards, he has been named “Humanitarian of the Year” by the Red Cross and has been the recipient of the John C. Maxwell Leadership Award. He is proud that he and his late wife, Elisabeth, are the Co-Founders of the BNI Charitable Foundation. They also reached “empty nester” status after happily raising their three children. Oh, and in his spare time he is also an amateur magician and a black belt in karate.

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As the founder and CEO of SheSpeaks Inc., Aliza Freud has built the largest, most diverse community of female consumers and influencers in America with a network reach of more than 250 million people per month and growing. Along with her team, she helps brands like Hershey’s, Prudential, Kraft, Reckitt Benckiser, Coca-Cola and others create and amplify authentic influencer content powered by insights. Aliza considers it her mission to amplify women’s voices across all media – digital, social, mobile, and, through her own podcast, How She Does It. In SheSpeaks, Aliza has created a platform that inspires women to express their creativity, ideas and opinions and provides them endless opportunities to expand their personal influence and build their own profitable businesses along the way. Find out more at http://www.shespeaksinc.com/

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In this episode we talk to Paul Cranwell about the power of Audio in advertising, particularly for creators. There are some great sound clips to listen to in the episode and Paul and I talk about how the right audio content can make a big impact. Paul is a partnership and business development specialist with over 25-years of experience leading teams in digital, traditional media and advertising, in both media owner and marketing agency positions. Now working for Adtonos, Paul’s relationship development experience is both UK and global, focusing on sales development, marketing, operations, and spanning digital enterprise, media, advertising, commercial radio, advertising agency and e-commerce. His successful track record has included Director positions with some of the UK’s leading radio stations – in key markets, such as Manchester, Birmingham and Nottingham, as well as one of the UK’s leading audio agencies Radio Works/Maple Street Studios (London). Check out https://www.linkedin.com/in/4collaboration/

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Farah Sattaur is a successful lifestyle influencer who shot to fame on the TV series ‘Ex On The Beach’. Farah part Filipino and Guyanese has worked with many fashion and beauty brands and tells her story of what its been like over the last 6-years to be a content creator. She recently launched her new make-up brand True Beauty. Follow Farah on Instagram

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Layla Flaherty is the Founder and CEO of Urban Paws UK a pet modelling and influencer agency. She shares her insights on all sorts of pets she represents for campaigns. It’s not just cats and dogs that create amazing engagement for brands, but horses, hedgehogs, birds and many more. So whether it’s Willow, Walter, Tony or Snowdon they are all available for hire. Most of the content tends to be reels, Layla says, but brands not associated with pets realise the amazing social reach these pets have which is why they work with her. For more information on Urban Paws check out https://www.urbanpawsuk.com/

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Founder and CEO of Trinity Consulting, Anthony J James is a global leading influencer in the B2B sector. In 2020 he had 1.6m followers on his LinkedIn profile the only platform he works on and now has over 4m followers. His innovation video content is truly inspiring. In 2020 he launched Influencer Active which is a leading B2B Influencer marketplace for thought leaders, speakers, business experts with at least 30k followers on their LinkedIn profile. Anthony doesn’t see himself as an influencer, a term much aligned in his view but a thought leader and specialist in technology and creativity. Find out more Here.

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One of the funniest Podcasts I have ever done with Jane Malyon whose wonderful wit and entertaining story will have you gripped. She is the owner of a brilliant niche business selling Afternoon teas and has written a book about the quintessential Scone. Her Tiktok videos have attracted millions of views and some have had over 3,000 comments of which Jane has responded to. Her standout English accent is the perfect match for the products she sells and many of her American audiences want to adopt her. You can follow Jane on Tiktok.

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