S1-E2:THE PRESSURES OF INFLUENCER MARKETING


Gordon Glenister, Global Head of Influencer Marketing at the BCMA, presents the latest edition on the podcast that shines a spotlight on the global Influencer industry.

In this edition he meets former Big Brother finalist turned Influencer, Akeem Griffiths, and examines the pressures on mental health that being in the public eye can bring.

There’s news from the recent Digital Marketing World Forum, and a look at upcoming industry events.

Plus, three top tips for a successful Influencer campaign from an industry expert.

Produced by Neil Whiteside at Freedom:ONE.

Support the show (http://www.thebcma.info/membership/)

S1-E1:THE WORLD OF THE MICRO INFLUENCER


In this first episode, we look at the world of the Micro-Influencer; we discuss the role of the BCMA in the Influencer world; and look ahead to some exciting events coming up – plus, we have a pair free tickets to a major event to give away. Featuring Andrew Canter, Global CEOof The BCMA and influencers Sarah Mulindwa & Fernanda Zorzal.

Presented by Gordon Glenister, Global Head of Influencer Marketing, BCMA

Produced by Neil Whiteside, Freedom One

Support the show (http://www.thebcma.info/membership)